Is strategies important to professionals?
This article was written when I faced to first strategic planning, thinking, management activity of Personal Progress Development session. Strategy is a word with many meanings and all of them are relevant and useful to those who are charged with setting strategy for their corporations, businesses, or organizations. Some definitions of strategy as offered by various writers spanning the years 1962 to 1996 are briefly reviewed below. “Alfred D. Chandler, Jr., author of Strategy and Structure (1962), the classic study of the relationship between an organization’s structure and its strategy, defined strategy as “the determination of the basic long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources for carrying out these goals.” (As we will see later, it is the allocation of resources that ties the civilian use of strategy to its military origins.) When we work in industry “strategies” is very important. In som...
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